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Hello!
I'm Jasper Espejo, a freelance web designer from Manila, Philippines who's been designing websites since 2000. I'm here to help. Know more about my web design services and get an instant quote.
- Old dog* who keeps learning new web tricks.*With 10+ years experience as web designer, I'm an old hand in freelance web design.
- That's over a decade of accumulated web design skills that I can put to use in building your website.
Latest Post
Look what I made with Canvas
November 28th, 2012
It's been a good year for my freelance web design business and most of the projects I completed this... Read more
WordPress Design
Are you looking for a freelance WordPress designer in the Philippines?
I am a freelance web designer who uses WordPress
to create professional websites for clients
from the Philippines and abroad.
My platform of choice for building websites is WordPress. WordPress is a free tool that was built as a blogging system but which eventually evolved into a content management system. WordPress is so popular it now powers over 17% of all websites around the world!
Using WordPress as content management system (CMS) has many benefits:
- OPEN SOURCE. WordPress is absolutely free and maintained by a community of developers ensuring that the codes are up-to-date and the the system leverages new technology. Security vulnerabilities are immediately addressed by a strong and supportive community.
- EASY TO SETUP. WordPress is easy to install and works right away. All that’s needed is to customize the design and to add extra features to fit your needs. Less time to create your website, means less cost.
- EASY TO MANAGE. You have total control over the content of your site. You can update text, images, media and create new pages and posts by yourself using a password-protected admin area. As your designer, I am always ready to support you in managing your site, but having WordPress means you don’t always have to rely on me to keep your site updated.
- EASY TO THEME. WordPress is built in such a way that it is possible to change the look to almost any form you can imagine. As your designer, I can build a unique theme for your site. There are also tons of free and commercial themes that you can get online to use for your own but I suggest that if you are serious about your business, then do consider having a unique WordPress theme. You don’t want your online identity to look like everybody else, that’s the disadvantage of using free or commercial themes.
- EASY TO EXTEND. There are hosts of plugins, many of them free, that you can add to enhance your site: photo gallery, shopping cart, Facebook and twitter integration, to name a few. You can even have your own social network using WordPress + BuddyPress plugin. And most of them are easy to add to your WordPress site just by the click of an install button. No need to run to an expensive programmer every time you need to add extra components to your site.
If you would like to know more about how WordPress can help your website, contact me now so we can discuss.
How I Work
Step 1: Project
Assessment
- what your company is about or professional services that you offer;
- what you need with your website in terms of content or features;
- your design preferences/suggestions or company branding guidelines;
- your competition, their websites and why you think their sites work or fail;
- our measure of success or what you hope to achieve with your new website;
- information about your hosting.
To speed things up, I have created an online form that you may answer here. The form automatically calculates an estimate of the total project cost. Right from the start, you may already have an idea about the fees you will be paying for web development. My final quote will not deviate far from the calculated cost unless additional features are added to the project.
Step 2: Project Proposal
with Final Quote
Before starting the next step, I send you an online invoice for 30% of the total cost. I especially require this for first time clients. With repeat clients, I usually invoice them after web development is completed (but before the project is launched). You may pay via PayPal, Western Union or bank deposit.
Step 3: Design and
Web Development
I create the design in Photoshop. It’s ok if we prepare several design mockups before I start with web development. It is your website and I want you to be happy with the design before I start coding.
Once you approve a design, I start building your website. Usually, I build websites using a WordPress framework. This reduces the time I spend on development and I can code your site faster than building it from scratch. Sometimes it might be necessary to build a theme from scratch. This will require more time and consequently cost more. Rest assured that you will know beforehand if we go with this option.
I use my own hosting server during development. Once development is complete and I am paid in full, only then will I migrate the website to your own server.
Depending on the site requirements, development time may take from two weeks (e.g. simple blog) to over a month (e.g. online store, large company websites).
I send you another 30% invoice when the project reaches 50% completion.
Step 4: Project Launch
and Turnover
I send you the final invoice. Upon payment, I migrate the site files to your server and your website goes live. I give free website support up to two weeks after we launch your site. Support includes:
- correcting typo errors;
- help in adding pages and posts, up to a maximum of 10 each;
- minor design fixes;
- basic manual for using the WordPress admin, especially for sites where I build custom post-types with custom metaboxes (panels where you add extra information about a post).
Free website support does not include:
- major design revisions that need new templates;
- adding plugins that require changes in templates or more design;
- adding more than 10 pages or posts.
- any feature not included in the original agreement.
We close the project and you get ready for your business to zoom from website referrals.
Portfolio


Technology Against ALS
Technology Against ALS aims to build an easy to use, low-cost, portable, and standalone speech-generating communicator that will allow ALS patients to communicate using only eye movement. I created a basic website that tells about the project, the people behind it and related news and information. The site is made with WordPress using an original child theme of Woothemes Canvas.
- Client: Technology Against ALS
- Location: USA
- Completed: May 2013
- Scope: Responsive Layout, WordPress


Guam Island Rentals
Guam Island Rentals is a real estate firm that specializes in US military rentals and relocation. Jenny Howard, the owner, approached me about designing her real estate website to give it a "patriotic" feel. I designed the WordPress site with custom post-types for managing the rentals and properties for sale. I relied again on Woothemes Canvas as foundation for this original real estate theme.
- Client: Jenny Howard
- Location: Guam, USA
- Completed: April 2013
- Scope: Responsive Layout, WordPress

Print Ads for Island Realty Guam
A couple of print ad designs for Island Realty Guam and Guam Rentals.
- Client: Jenny Howard
- Location: Guam, USA
- Completed: April 2013
- Scope: Print

Palo Alto Print Design
Palo Alto Bed & Breakfast in Puerto Princesa City, is notable for using wooden construction materials sourced from sustainable plantations in the mountains of Palawan, and for using solar energy. It stands today as one of the most eco-friendly and relaxing tourist lodging in Puerto Princesa City. I designed some of their printed materials for the 2012 Holiday Season.
- Client: Pauline Ylaya
- Location: Puerto Princesa City, Palawan, Philippines
- Completed: April 2013
- Scope: Print


Century Hotel Angeles
Century Hotel in Angeles City, Pampanga, Philippines has been providing incomparable guest service to travelers for more than twenty years. The hotel recently renovated their rooms and the owners realized the need to re-design their WordPress site as well in order to have a current and trendy appeal, one that "does not look like other hotel WordPress templates." For the design, I decided to use fullscreen slideshows and a layout that does not follow the usual column templates favored by hundreds of commercial templates. I used the Canvas framework from WooThemes, but heavily modified.
- Client: Jenny Sohu
- Location: Angeles City, Pampanga, Philippines
- Completed: January 2013
- Scope: Email Newsletter, Responsive Layout, WordPress


White International Language Studies
White International Language Studies or WILS is the communication arm of White International Training and Consultancy, Inc. It offers language courses in English, Filipino, Mandarin, and Spanish as a second language. I created a WordPress site for sharing information about the language courses being offered and an online registration form linked to PayPal payment.
- Client: Jill Alcoreza
- Location: Makati City, Philippines
- Completed: January 2013
- Scope: Responsive Layout, WordPress


Camperdown Cheese & Butter Factory
Camperdown Cheese & Butter Factory is an Australian-owned and operated company established in 1891. The company produces great tasting dairy products without additives, coloring or impurities. For this client, I designed and built a WordPress site using WooThemes Canvas as framework.
- Client: Andrew Crawford
- Location: Camperdown, VIC, Australia
- Completed: November 2012
- Scope: Responsive Layout, WordPress


Palo Alto Bed & Breakfast
I designed this original WordPress website for an eco-friendly bed & breakfast in Palawan, Philippines. I utilized Woothemes Canvas as framework upon which I built an original child theme. The project also includes online reservation forms, and Mailchimp newsletter.
- Client: Pauline Ylaya
- Location: Puerto Princesa City, Palawan, Philippines
- Completed: October 2012
- Scope: Email Newsletter, Responsive Layout, WordPress

PSP SMEDSEP Big Bang Book
Since September 2003 the Private Sector Promotion Program (SMEDSEP) has been helping to improve the business and investment climate for micro, small and medium enterprises (MSMEs) in the Visayas. The program is a joint cooperation project between the Republic of the Philippines and the Federal Republic of Germany. I helped create a publication for their closing event.
- Client: PSP SMEDSEP
- Location: Makati City, Philippines
- Completed: October 2012
- Scope: Print


Lalaine R. Ylaya Insurance Agency
I utilized Woothemes Canvas as framework upon which I built an original child theme for an independent insurance agency. I also setup the company's Facebook Page and integrated the online quote form as a custom Facebook Page tab, the same online form that is found in the website. The project also includes setup and design of the Mailchimp email newsletter. The newsletter subscription form is integrated both into the WordPress website and the Facebook Page.
- Client: Pauline Ylaya
- Location: Alabang City, Philippines
- Completed: September 2012
- Scope: Email Newsletter, Facebook Page, Responsive Layout, WordPress


Swim Philippines
Swim Philippines is built with WordPress using Woothemes' Canvas framework and a custom-designed Buddypress child theme. The BuddyPress theme provides an integral social networking component needed to fulfill the site's requirement to be the biggest online community of swimming athletes and enthusiasts. With Canvas' built-in responsive layout, I was able to create a website that displays nicely inside smartphones and tablets.
- Client: Angelo Lozada
- Location: Makati City, Philippines
- Completed: September 2012
- Scope: BuddyPress, Responsive Layout, WordPress


Avilist Corporation
Using my favorite framework, Woothemes Canvas, I designed a clean website for Avilist that highlights new aviation parts on the homepage as well as a simple search form. I installed WooCommerce to manage product listings. The shopping cart functionality was removed because the client only needed to show a catalog of products without the ability to buy online. With Canvas' built-in responsive layout, I was able to create a website that displays nicely inside smartphones and tablets.
- Client: Phil Cambe
- Location: Van Nuys, CA, USA
- Completed: August 2012
- Scope: Online Store, Responsive Layout, WordPress


Lynx Options
Lynx Options started operations in 2007. It is a family business offering extensive collection of derma skin care products. I took Woothemes' Canvas framework and WooCommerce plugin to build Lynx Options' online store. Using responsive css layout, I made sure that the store also looks good in smartphones and tablets.
- Client: Aino Astillero
- Location: Quezon City, Philippines
- Completed: August 2012
- Scope: Online Store, Responsive Layout, WordPress

Sukhi’s Official Blog
Sukhi's Gourmet Indian Foods needed a simple blog where they can post recipes using their ready-to-cook products, and other subjects related to Indian cuisine and company events. I created an original design and built a child theme utilizing Woothemes' Canvas framework as foundation.
- Client: Sukhi’s Gourmet Indian Foods
- Location: Hayward, CA, USA
- Completed: May 2012
- Scope: WordPress

Sukhi’s Shopify Store
Sukhi's Gourmet Indian Foods is a successful family venture placing authentic Indian gourmet products in corporate dining halls and in natural food markets around the US. Sukhi's is also one of my long-term clients. I helped to build the company's website sukhis.com, and in this project I helped to setup their Shopify store.
- Client: Dalbir Singh
- Location: Hayward, CA, USA
- Completed: December 2011
- Scope: Online Store

T-Mag Pumps
T-Mag Pumps has been developing and fine-tuning magnetic drive pumps for over three decades. I re-designed their website using WordPress and a custom theme based on the Toolbox framework. I added custom post-types to easily manage products, added distributors on a customized Google Map, and a way to manage downloadable product brochures and manuals. I also created a simple Facebook Page that the client can edit inside WordPress.
- Client: T-Mag Pumps
- Location: Brookfield, WI, USA
- Completed: December 2011
- Scope: Facebook Page, WordPress

Winfield Online
White International Training and Consultancy, Inc. is a training and consultancy company in Makati City, Philippines. I created a company website based on a commercial WordPress theme and setup their Facebook Page to be editable from within the WordPress admin.
- Client: Joyce Batac Alcoreza
- Location: Makati City, Philippines
- Completed: September 2011
- Scope: Facebook Page, WordPress

Anvil Publishing
Book cover design for the latest collection of essays by Danton Remoto.
- Client: Anvil Publishing, Inc.
- Location: Mandaluyong City, Philippines
- Completed: September 2011
- Scope: Print

ReD Ognita
ReD Ognita is a Filipino fine-art photographer based in Beijing who specializes in minimalist black and white photography. I helped him convert his static portfolio website to WordPress and merged it with a blog that was hosted in a separate WP installation. I also setup custom Facebook Page tabs that can be edited with the WordPress admin.
- Client: ReD Ognita
- Location: Beijing, China
- Completed: August 2011
- Scope: Facebook Page, WordPress

BIMP-EAGA: A Memory Book
BIMP-EAGA was launched in 1994 as a cooperation initiative by Brunei Darussalam, Indonesia, Malaysia and the Philippines with the objective to accelerate economic development in the four countries' “focus areas”. When the Project ended in June 2011, the organization needed a publication telling the story and achievements of the project, as well as the people who made it a success. We put together the "BIMP-EAGA: A Memory Book" in a couple of months, and got it out to print just in time for their closing program.
- Client: Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) Manila Office
- Location: Makati City, Philippines
- Completed: June 2011
- Scope: Print

Pabder Uomo
PABDER UOMO is an Italian brand retailing fine leather shoes and accessories for men and women. The company approached me about re-designing their website. I created a WordPress site based on a commercial theme, with plenty of modifications. I also setup their Facebook Page and shot many of the shoes and bags that went into the first batch of product catalogue.
- Client: Nancy Chang
- Location: Mandaluyong City, Philippines
- Completed: August 2011
- Scope: Facebook Page, WordPress
“ ”
Jenny Howard http://guamislandrentals.com/ →My website has been up for a month now and I have already closed several deals. Thank you Jasper for helping me out on this project and being so patient.
Pauiline Ylaya http://paloalto.ph/ →Ever since you redesigned our website, online inquiries have increased significantly. We’re now receiving numerous inquiries a day and it can get overwhelming for my staff!
Aino Astillero http://lynxoptions.com →Thanks to Mr. Jasper Espejo for our wonderful website. Very professional, maayos kausap and extends his service mapaganda lang ang project without extra cost dami pang freebies. Highly recommended ko ito for those who are planning to have their own website.
Nickey Khemchandani http://nickeykhem.com/ →A true wordpress expert, that works really fast and comes up with solutions on the fly!
Joyce Batac Alcoreza http://winfieldonline.com/ →My experience with Jasper is very positive. He was always prompt and easy to work with. If you are looking for something pretty simple and quick, you should contact him.
ReD Ognita http://www.ognita.com/ →It was a breeze working with Jasper. He has high attention to detail but also keeps an eye out for the goal. He adjusted borders and margins ever so slightly to my satisfaction. He has a great sense of design and functionality making the final output better than what is expected. We were able to finish my site ahead of schedule and he is always easy to reach for support.
Nancy Chang http://pabder.com/ →Jasper is very pleasant to work with. Very professional, pays attention to what the client wants and delivers way ahead of schedule. He is also readily available when needed. Highly recommended!
Brenda Hobday http://www.bossmarketing.co.uk/ →We worked with Jasper on several Joomla based web projects. We always found his work excellent and would highly recommend him.
Raul Roa http://au.linkedin.com/in/raulwongroa →Jasper has provided design services to our company, UB Media, for multiple projects. He was consistent in terms of delivering quality results and punctuality of submission. It was easy to choose from his creative comps because of their variety and he made requested changes in a timely manner.
About
Choose a job you love, and you will never have to work a day in your life.
— Confucius
I am a freelance web designer from the Philippines who loves designing unique WordPress sites for clients from here and abroad.
I currently reside in Manila, although I grew up in Vigan, a town about 200km north of the capital city of the Philippines. Vigan is a beautiful town, listed as one of UNESCO’s World Heritage Village because of the Spanish colonial houses and the old baroque church in the town center.
I studied Medical Technology but I belatedly realized that I did not enjoy being around sick people. I took another diploma in Fine Arts. After a few years hanging out with other artists, I learned that there’s not much money in it unless you’re exceptionally talented.
My life’s turning point came when I went to work for the late Santiago Bose. Helping him create his large paintings in the late 90s was the peak of my very short career in the arts. Santi was exposed to digital arts being produced by artists abroad and was keen on incorporating digitally manipulated images in his artworks. He let me play around with his computer’s image editing program to produce images that were eventually transferred to mixed-media paintings.

While exploring the installed programs in his laptop I came upon Netscape Composer and learned that I can make web pages with it. I searched the net for tutorials and stumbled upon Webmonkey where I religiously read about html. I decided right then that I wanted to learn this new technology. To push me further, Santi came up with the idea that we should make a website for Baguio Arts Guild. For days, I read about Macromedia Flash, Fireworks and Dreamweaver from various online tutorials.
A few weeks of self-study resulted to this (WARNING: the browser might popup an old realplayer plugin, that’s no virus so don’t panic.) This is one ugly website but it is where everything started.
Three years later, my web design skills brought me to Manila to work for an American expat. We created websites from a small home office. Another year later, my awesome skills brought me to Kuala Lumpur for a two-year stint in a market research company, as in-house web manager. For two years I updated the company websites and helped create online surveys for clients like Mandarin Oriental.
More than ten years later and after working for several web design companies, I decided to go freelance and am now working from home helping foreign and Filipino clients bring their businesses online.
The internet has changed dramatically since I typed my first lines of code in Netscape Composer. Sometimes it’s hard to keep up with new technologies. No wonder young kids now have to go to school to learn a profession that took me only a few weeks to master over 14 years ago. But despite the explosion of new technologies, I try my best to keep up (still by reading online tutorials) because my love for creating websites is the one thing that has not changed. I am happy that after a few career dead-ends, I eventually discovered a profession that I truly enjoy doing.
